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For Private Practice Counselors

Your Practice Made Simple Blog

Articles And Resources For Private Practice Counselors

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7 Key Areas Proven To Help You Grow Your Private Practice

December 08, 20233 min read

Hey Private Practice Counselors,

It's hard to make progress in your business when you don't know what to focus on!

The good news is I looked back on my last 10 years in practice and identified seven key areas that have been proven game-changers for me. And... I'm thinking they'll be just as valuable for you!

And in case you're hoping they impact your quality of life, income, and making your practice easier to run. The answer is Yes!


Today in 5 minutes or less, you'll learn:

  • Proactive Marketing Techniques

  • Embracing Setbacks as Opportunities

  • Adopting a CEO Mindset


Let's dive ! Here are the seven key elements that form the foundation for success in taking the lead of your private practice. From proactive marketing to embracing setbacks, recognizing yourself as a business owner, and fostering adaptability, each aspect contributes to not only steering your practice effectively but thriving as a business owner in the dynamic landscape of the mental health profession.

Let's jump into the critical components that will empower you to not just navigate the challenges but to shape a resilient and prosperous path for your private practice.

1. Initiative in Marketing and Professional Development:

Taking the lead involves proactively seeking opportunities for growth, both in attracting clients and enhancing professional skills. Actively engage in marketing efforts, networking, and continuous learning to position yourself as a leader in your field.

2. Overcoming Stagnation and Embracing Setbacks:

Instead of succumbing to stagnation, view setbacks as opportunities for learning and growth. Challenges are a natural part of building a private practice, and adapting and refining your approach in response to obstacles is key to long-term success.

3. Recognizing Yourself as a Business Owner:

Make a paradigm shift by acknowledging that you are not just a clinician but the CEO of your practice. Develop a comprehensive business plan that outlines goals, target audience, and marketing strategies. This mindset empowers you to make strategic decisions that contribute to the sustainable growth of your practice.

4. Autonomy and Responsibility in Private Practice:

Understand that you work for yourself, not an agency. While this autonomy offers freedom, it also entails responsibility. Embrace the challenges as opportunities to shape your practice in alignment with your values. Take pride in the direct impact your efforts have on the success of your business.

5. Continuous Evaluation and Adaptability:

To avoid stagnation, regularly evaluate your practice and identify areas for improvement. Be open to change and adapt to the evolving needs of your clients and the mental health field. This adaptability positions your practice for sustained growth and success.

6. Embracing a Business-Owner Mindset:

Develop a mindset that goes beyond clinical work. As a business owner, manage finances, market effectively, and create a brand that reflects your unique approach. This perspective empowers you to make decisions that contribute to the overall success of your practice.

7. Thriving as a Business Owner:

Navigating the challenges of taking the lead in your private practice is not just about survival; it's about thriving. Embrace challenges, view setbacks as opportunities for growth, and continuously evolve to meet the needs of your clients and the demands of the market.


Stepping into your private practice is about embracing and truly owning your role as the boss.

Remember, with autonomy comes great responsibility, but also the freedom to adapt and grow. By applying these key strategies into your practice, you're not just running a business; you're creating the lifestyle you truly want to live.

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How To Work With Me?

  1. Learn More about my business coaching program for private practice counselors.

  2. Join A Call to get to know each other and how my strategies can work for you.

  3. Enroll in my business coaching program and get everything you need to start growing your practice and owner skills.

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